Data protection

Principles
Messe München GmbH (Munich International Trade Fairs) thanks you for visiting our website and for your interest in our company and our products. We take the protection of your private data seriously and we want you to feel comfortable when visiting our Internet pages. The protection of your privacy is of the utmost importance to us. Therefore it goes without saying that we comply with statutory provisions for data protection. Our employees are obligated to treat all information confidentially and they receive regular training in the areas of data protection and data security. In the sections below, we would like to briefly explain how we protect your data and what it means for you when you make use of our online offers.

Access data
When our Internet pages are called up, Messe München GmbH receives access data that is stored for protective purposes that basically allows us to identify you. This data includes.

  • the name of your Internet service provider
  • the country you come from
  • the website you come from to visit us
  • the search term you use, if you come to our site via a search engine
  • the websites of ours that you visit
  • the user tool (web browser, operating system) you use to access us
  • files that you download from our site (e.g. PDF or Word documents)
  • the duration of your visit
  • the date and the time of your visit

This information is assessed by Messe München GmbH and allows us to optimize our offerings as a whole and to personalize the content specifically for you, e.g. recognize you as a return visitor to our Internet offering. If you have an existing data set, the new data can be allocated to this data set in many cases. Exclusively for security reasons, the IP address of the computer used to access the website will be stored for a period of one month.

Personal data
Personal data is individual pieces of information about the personal or material circumstances of a specific or specifiable natural person. It includes information such as your name and your postal or e-mail address. The only time we save personal data in addition to your access data is if you give us this information voluntarily, e.g. as part of a registration, a survey, a prize competition, a contact inquiry, an application for a newsletter or to process an online order. Moreover, personal data is used only to the extent necessary and only for the legally permissible purpose for which you gave your consent. To ensure the secure transmission of your data, Messe München GmbH employs encryption procedures in secure areas. This means that communication between your browser and our order system, for instance, cannot be read by others on the Internet. Incidentally, using our order system is regarded as consenting to the storage and use of your data by Messe München and its partners.

Passing on personal data to third parties
Messe München GmbH renders some of its services together with select partners. These partners are subject to the same strict statutory provisions for data protection as and are integrated into the data-protection concept of Messe München. Personal data is conveyed to state institutions and authorities only within the scope of statutory or judicial obligations.

Power of revocation
If you request in writing that Messe München GmbH or the representative responsible for you correct, cease from using or delete your personal data, we shall of course do so immediately. If you are registered as a user, we also offer you the opportunity to view the data for yourself and delete or change it if necessary.

Cookies

General information about cookies
Cookies are small text files that are used by many websites in Germany and around the world. Cookies are created when you visit our website and are deposited on your hard drive by our server. Our cookies do not contain any personal data. Cookies deposited by our servers can only be read by us and not by any other website. Most browsers are set to accept cookies automatically. If you do not want to use the advantages of cookies, you can deactivate this function in your browser. Please note the various settings that are possible for your browser. Naturally, you can also view our website without cookies. However, doing so may limit the functions that are available to you on our site.

Conversion tracking

Tools provided by third parties are used on this website for analysis purposes. These tools measure how effective advertisements are at addressing the user (aka “conversion tracking”).

When you click on an advertisement of one of the third-party providers listed below, a cookie for conversion tracking is deposited on your computer. If you visit a certain Internet site, the third-party provider and we can recognize that you clicked on the ad and were redirected to that site. This makes it possible for us to collect data that is important for our advertising activities. Where applicable, it tells us the total number of users that clicked on an advertisement, the length of their stay, their operating system, device model, location, payment transactions made and which mobile app functions have been used. However, it does not give us any personal information regarding the user’s identity.

If you do not wish to participate in this form of conversion tracking, you can decline to have the necessary cookie placed on your system by setting your browser to generally deactivate the automatic placement of cookies. For example, you can use your Internet browser’s “do not track” (DNT) option.

We work with the following third-party providers within the scope of our conversion tracking activities:

  • Etracker
    Additional information regarding data privacy and the cookies of etracker GmbH, Erste Brun-nenstraße 1, 20459 Hamburg, is available here. The collection and storage of data by etracker may be revoked with future effect at any time.

Other tools for marketing and optimization purposes

We also use the following tools for marketing and optimization purposes:

  • Google Tag Manager
    Google Tag Manager is a solution that allows us to manage various website tags from a user interface. The Tag Manager tool itself (which implements the tags) is a cookie-less domain and does not record any personal data. The tool triggers other tags that record data in some circumstances. Google Tag Manager does not access this data. If a deactivation was made at the domain or cookie level, it remains in place for all tracking tags that are implemented with Google Tag Manager.

Other active content (e.g. Javascript, ActiveX)
Javascript, ActiveX and other website control elements and script languages that contain executing elements can be deactivated at any time for security reasons using your browser. Our web pages are still navigable without Javascript.

Links
Some of Messe München’s web pages contain links to other websites. We take all reasonable care to check these direct links. Messe München GmbH is not responsible for the content of the websites to which we link. Messe München GmbH is also not responsible for the content of websites with links to our website.

Condition
Messe München GmbH reserves the right to alter these guidelines for data protection at any time in compliance with the stipulations of data protection law.

Questions and comments
If you have any questions or recommendations about data protection at Messe München GmbH, please feel free to contact our data-protection officer by e-mail:

Messe München GmbH
Officer for Data Protection
Messegelände
81823 Munich
Germany
Tel.: +49 89 949-20720
E-Mail: datenschutz@messe-muenchen.de

Munich, March 2017